Retail agents touch price, inventory, and the customer relationship at the same time and at enormous frequency. Individual errors are cheap. Aggregate errors are not. That profile — low unit cost, high volume, fast compounding — is exactly the one that ungoverned automation turns into a margin event before anyone reads a report.
The classic failure is not a dramatic one. It is a repricing agent that reads a stale competitive feed and walks a category below its margin floor across nine thousand SKUs overnight. Nothing crashed. No alert fired. The pricing was executed exactly as instructed by a system that had no way to know it lacked the authority to do it.
Orcher scopes commercial authority the way retailers already scope it for people. A category merchant has a price band, a promotion budget, and a markdown ceiling. Their directive inherits those limits, and the Logic Scrubber reconciles every proposed change against margin floors, active contracts, MAP agreements, and advertised-price commitments before commit. Nothing reaches the pricing engine that the merchant could not have approved themselves.